**New Jersey**: Bamboo Rose’s TotalPLM platform will streamline product development for Wakefern Food Corp., enhancing its Own Brand offerings across 365 stores. This partnership aims to drive revenue growth, improve supplier collaboration, and ensure quicker time to market for new products.
Bamboo Rose, a provider of enterprise retail technology solutions, has announced that Wakefern Food Corp. will adopt its TotalPLM™ product development and supply chain platform. This collaboration marks a significant expansion of their earlier partnership and aims to enhance the development of Wakefern’s Own Brand offerings across its 365 stores.
The TotalPLM platform will be utilised by Wakefern for product development, sourcing, and supplier relationship management. The company hopes this will drive revenue growth, increase the penetration of its Own Brands, and improve the success rates of new product launches while also reducing costs.
Pam Ofri, Director of Own Brands at Wakefern Food Corp., expressed enthusiasm about the new partnership, stating, “At Wakefern, we are committed to delivering the best products to our customers. Working with Bamboo Rose enables us to streamline product development, improve supplier collaboration, and speed up time to market for our value-driven, award-winning line of store brands that includes Bowl & Basket, Wholesome Pantry, and Paperbird.”
Bamboo Rose’s TotalPLM platform is designed to improve operational efficiency and enhance innovation in product development. It promises increased visibility and better collaboration among teams, as well as more effective supplier management, thereby ensuring the timely and compliant delivery of products for Wakefern’s Own Brands.
Matt Stevens, CEO of Bamboo Rose, acknowledged the partnership’s significance, stating, “Wakefern is widely recognized for its focus on quality and a relentless drive to meet the needs of its retail and wholesale customers. We’re deeply humbled to be chosen to simplify complex product development, accelerate innovation, and support strong business results.”
Founded in 1946, Wakefern Food Corp. has grown from a small cooperative of eight grocery store owners into the largest retailer-owned cooperative in the United States, operating under banners such as ShopRite and Fairway Market across several states. This collaboration with Bamboo Rose is expected to further enhance its strategic development of Own Brands, enabling the cooperative to adapt more effectively to market demands.
Source: Noah Wire Services
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