Microboard has received a 2026 Circuits Assembly Service Excellence Award, with the programme’s results reflecting customer ratings rather than a judging panel’s assessment or a company’s own account of its performance.
The award recognises Microboard’s flexibility, according to the 2026 results announced by the Printed Circuit Engineering Association. In the category for electronics manufacturing services companies with annual revenue between $20 million and $100 milli...
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on, Absolute EMS recorded the highest overall rating, while Microboard led specifically for flexibility. The distinction is therefore a category win, rather than the programme’s top overall result.
The awards survey customers of participating suppliers on several aspects of service, including delivery, manufacturing quality, responsiveness, technology, value, flexibility and overall satisfaction. Circuits Assembly says entrants receive confidential reports of their customer ratings, whether or not they win, giving the programme a benchmarking role as well as recognising strong performance.
For Microboard chief executive and owner Nicole Russo, the customer-led nature of the award is what makes it particularly significant. “An award you can only win through your customers’ own words is the only kind of recognition we really cherish,” she said. “We have always believed that if you choose the right customers and pour everything into serving them exceptionally well, everything else follows. To have that judged not by us, and not by a panel, but by the people we work for every day, means more to our team than any accolade we could pursue on our own.”
The company says it deliberately prioritises close relationships over growth in customer numbers. Its approach centres on understanding clients’ operations, raising potential problems early and working through complex issues alongside them, rather than treating the relationship as a conventional supplier transaction.
That model is being tested by continuing constraints affecting printed circuit boards, electronic components and memory. Microboard says it has focused on keeping customers informed about lead times and supply risks so they can plan ahead.
Founded in 1983, Microboard has spent more than four decades manufacturing electronics. A 2023 feature by the Connecticut Business & Industry Association described how founder Craig Hoekenga built the business around both serving customers and helping people in need. The company’s humanitarian work, including support for access to clean water, food and medicine, remains part of the mission Microboard says shapes its culture and operations.
Source: Noah Wire Services
