McDonald’s China has used the 4th China International Supply Chain Expo to deepen its push into more sustainable sourcing, signing three cooperation agreements that expand its work on potatoes and proteins while tying procurement more closely to agricultural modernisation.
The most detailed of the new deals is a three-way memorandum with Syngenta Group China and McCain China aimed at building a more resilient potato supply chain. The companies say the pilot will focus on the ...
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upstream stages of production, with an emphasis on science-based cultivation, soil health, precision irrigation, integrated pest management and smarter use of water and fertiliser. It will also test digital tools, including field monitoring, data tracking and traceability systems, in an effort to improve both quality and consistency for the potatoes used in McDonald’s fries.
Syngenta Group China said the project would draw on its agronomic expertise, digital farming tools and national network of technical service centres. McDonald’s China, meanwhile, framed the collaboration as a way to safeguard the taste and quality of its fries from the farm onwards. McCain China said the partnership builds on its long-standing relationship with McDonald’s in China and reflects a wider commitment to raising standards across the country’s potato sector.
The company also signed procurement memoranda with COFCO Group and Brazil’s MBRF Group to broaden its access to high-quality protein ingredients from both domestic and international sources. Taken together, the agreements underline McDonald’s effort to diversify supply, strengthen resilience and link sourcing more closely to sustainability goals.
McDonald’s China said the initiatives fit with its long-standing operating model, which it describes as a close partnership between the brand, employees and suppliers. The company has operated in China for more than 40 years and says it sources about 400 ingredients and raw materials each year, with more than 90% coming from local suppliers.
At the expo, Gu Lei, the company’s executive director, said the event had allowed McDonald’s to move beyond a role as exhibitor and become a more active partner in industrial cooperation. The new projects, he said, are intended not only to strengthen existing supplier relationships but also to extend collaboration across the wider supply chain, supporting both agricultural upgrading and the delivery of fresher, safer ingredients to customers.
Source: Noah Wire Services
