**Tokyo:** Accenture has agreed to acquire Japanese digital services provider Yumemi, integrating around 400 employees to boost its digital product capabilities. The move targets faster product design and launch, meeting growing demand in Japan’s expanding digital transformation market.
Accenture to Acquire Yumemi to Enhance Digital Product Offerings
Tokyo, Japan — Accenture (NYSE: ACN) has announced its agreement to acquire Yumemi, a prominent provider of digital services and products based in Japan. According to the company’s press release, this acquisition aims to bolster Accenture’s capabilities in designing and launching products swiftly and at scale while enabling expanded support for clients through insights garnered from newly launched products.
Founded in 2000, Yumemi has developed a diverse array of digital products for over 600 companies across various industries, reportedly reaching 60 million monthly active users globally. The company employs a unique ‘design engineering’ methodology, which promotes collaboration between designers and engineers to accelerate the development and delivery of innovative digital solutions. Following the acquisition, approximately 400 of Yumemi’s employees will join Accenture Song, the tech-powered creative group of Accenture.
Accenture views the digital product landscape as a key growth area, with projections estimating the global digital transformation market to reach $1,755 billion by 2028. In Japan specifically, this market is expected to grow substantially, with an anticipated compound annual growth rate (CAGR) of 9.6% by the same year. Despite this potential, Accenture identifies challenges for clients related to fragmented solutions in design, development, and operational phases, which impact time-to-market and overall customer experience.
Atsushi Egawa, CEO of Accenture in Japan and co-CEO for Asia-Pacific, described the integration of Yumemi’s capabilities as a key strategy for addressing clients’ pressing business challenges. “By anticipating their needs and supporting the development of innovative new digital products, we aim to have a significant impact on the market,” Egawa stated.
Yumemi’s CEO, Toshiyuki Kataoka, highlighted the alignment of values between the two companies, expressing optimism about the synergy that will emerge from the merger. “By combining Accenture’s comprehensive offerings with our proven expertise and robust corporate culture, we aim to accelerate the development of groundbreaking digital services,” Kataoka said.
Yumemi will add to Accenture Song’s design and digital product practice, which aims to create intuitive and differentiated products and services for clients worldwide. This acquisition follows Accenture’s previous purchase of Work & Co in 2024, further solidifying its position in the digital space.
While the terms of the transaction were not disclosed, its completion is subject to customary closing conditions.
Source: Accenture Press Release (October 2024) Business Wire
Source: Noah Wire Services
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