Pelico, a Paris-based supply chain orchestration platform, has secured $40 million in strategic financing to accelerate its growth in North America and further develop its artificial intelligence-powered platform designed to optimize manufacturing operations. The funding round was led by General Catalyst, with participation from existing investors 83North and Serena, bringing Pelico’s total funding to $72 million. Larry Bohn, managing director at General Catalyst, highlighted the urgency of addressing supply chain fragmentation in global manufacturing, noting that Pelico’s technology transforms operational complexity into actionable clarity.
Founded in 2019, Pelico’s AI-powered platform integrates data, teams, and tools to enhance decision-making, collaboration, and rapid response to disruptions in supply chains. The company’s solution targets a key challenge in manufacturing: even a single delayed part can halt a billion-dollar production line and stifle innovation. By providing a connected, real-time overview of supply chain operations, Pelico acts as an “AI-powered co-pilot,” synchronizing various teams and processes that are often siloed in fragmented supply chains.
Pelico operates in over 15 countries, supporting more than 1,000 factories globally, including half of the world’s top 10 aerospace and defense companies. Its client roster features industry leaders such as Airbus, Safran, Eaton, and Daikin. Companies using Pelico’s platform have reported significant improvements, including an average 40% reduction in parts shortages, a 40% decrease in maintenance and repair operations (MRO) cycle times, and a 15% increase in on-time deliveries. The platform can be deployed quickly, typically within 12 weeks, enabling manufacturers to see immediate operational benefits.
The latest investment will be used to expand Pelico’s North American presence, where the company’s revenue has reportedly tripled in the last six months. A portion of the funding will also be allocated to expanding data science and engineering teams to enhance the company’s Agentic AI capabilities. This next-generation AI aims to enable more intelligent, self-optimising supply chains capable of real-time adaptation and continuous improvement.
Pelico’s CEO and founder, Tarik Benabdallah, emphasises that the company is focused on addressing the fragmentation that stalls innovation and productivity in manufacturing. “Our AI-powered co-pilot is built to solve this by creating a connected, real-time view of supply chain operations,” he said.
In addition to its financing success, Pelico has recently joined the Microsoft for Startups Pegasus Program, a collaboration aimed at deepening its integration with Microsoft’s Azure cloud platform. This partnership is set to enhance Pelico’s capabilities in delivering real-time supply chain insights and optimisation, allowing manufacturers to respond more swiftly to risks, better secure revenue, reduce operational costs, and optimise inventory management across their operations.
Industry data underscores the growing importance of technology investments in procurement and supply chain management. According to a joint report by PYMNTS Intelligence and Corcentric, 42% of manufacturers are already upgrading their procurement technology, with a further 44% planning to invest in this area soon. This trend reflects the broader move in manufacturing towards digital transformation to improve efficiency, minimize delays, and maintain competitiveness.
Pelico’s platform sits within this evolving landscape, offering manufacturers a critical tool to overcome the pervasive issues of supply chain fragmentation. Through AI-driven orchestration, the company promises to transform complex manufacturing operations by making data and workflows more interconnected, transparent, and responsive.
With global manufacturing environments facing increasing volatility and pressure to innovate, technologies like Pelico’s offer a timely solution. The infusion of fresh capital and strategic partnerships position the company to accelerate its influence in the North American market and beyond, potentially setting new standards for supply chain resilience and operational excellence.
Source: Noah Wire Services
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