Order.co named to The Hackett Group’s prestigious 50 to Watch list for its advancements in automation and AI-driven procurement solutions, highlighting its growing influence in simplifying SME purchase processes.
Order.co has been named to The Hackett Group’s 2025–2026 “50 to Watch” roster for a sixth year, a recognition the company says reflects its work on centralising purchases and automating supplier payments.
The Hackett Group’s assessment highli...
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ghts vendors that are shaping procurement technology; in its announcement, the firm’s lead analyst for downstream procurement praised Order.co’s capacity to “capture and control external purchasing from any website or marketplace.” The analyst added that by consolidating purchases into a master catalogue and simplifying supplier payments, the platform helps tackle spend control and accounts payable workload issues often encountered by small and medium-sized enterprises.
Order.co’s own statement framed its product as a response to the limits of corporate cards and manual reconciliation, saying its approval workflows, AI sourcing and AP features bring visibility and control into a unified ecommerce-like experience. Zach Garippa, the company’s chief executive and co-founder, was quoted as saying: “We are honored to be recognized by The Hackett Group®. What excites me most is where we’re headed. AI agents that anticipate purchasing needs and take action are no longer a future concept. They’re what we’re delivering right now, and this recognition reflects the impact that’s already being felt by our customers.”
The accolade follows a string of industry plaudits for Order.co: the company featured on a list of fastest-growing firms compiled last year and has been highlighted by sector outlets for its AI-driven sourcing and tracking capabilities. Company materials state it was founded in 2016, is headquartered in New York and has raised $70m from investors including academic and venture backers; it also lists customers such as WeWork and Hugo Boss.
The Hackett Group list this year includes a range of specialist providers, underscoring divergent approaches within the procurement technology market. Other vendors named by trade coverage include firms focused on mid-market procure-to-pay automation and catalogue management, and integration specialists emphasising PunchOut and middleware solutions. Separately, a supply-chain AI company recognised by the same assessor was noted for concentrating on risk analysis across components and software, offering a contrasting emphasis on compliance and supplier ecosystem visibility.
Analysts and market reports cited alongside the announcements point to competing priorities among buyers: some organisations prioritise streamlined ordering and AP automation to reduce day-to-day friction, while others seek deeper risk intelligence and systems integration as they scale. That variety helps explain why a single advisory list can encompass newcomers concentrating on catalogue and checkout experiences, integration platforms focused on interoperability, and AI specialists addressing supplier risk.
Order.co’s inclusion on the Hackett Group list reaffirmed its positioning among vendors pitching automation and AI as levers to shrink procure-to-pay friction for growing businesses. The company claims the technology reduces manual workload and improves control; independent observers say the broader market will continue to judge vendors on demonstrable savings, integration breadth and the practical maturity of AI features as deployments expand.
Source: Noah Wire Services
