**Dubai**: Tetra Pak has launched a three-year partnership with Al Rabie to digitalise its production in Saudi Arabia. The project aims to create a ‘Next Generation Factory’, enhancing efficiency, sustainability, and production capacity while saving millions of litres of water and reducing utility consumption.
Tetra Pak has announced a pivotal partnership with Al Rabie, a prominent Saudi producer of juices, nectars, and dairy products, to modernize and digitise the latter’s production facilities in Saudi Arabia. The project was officially unveiled at the Gulfood Consumer exhibition in Dubai and is set to span three years. This initiative is designed to implement cutting-edge digital technologies that will enhance both the efficiency and sustainability of Al Rabie’s operations, aligning closely with Saudi Arabia’s Vision 2030.
The primary aim of this ambitious project is to create a “Next Generation Factory” at Al Rabie by integrating Industry 4.0 technologies for comprehensive digital transformation. This modernisation effort is expected to yield significant benefits, including an estimated annual saving of up to 36 million litres of water in cleaning processes, while also reducing electricity and utilities consumption. Additionally, Al Rabie anticipates an increase in its production capacity as a result of these enhancements.
Konstantin Kolesnik, Managing Director of Tetra Pak Arabia Area, highlighted the significance of the agreement, stating, “This agreement marks a significant advancement in our long-standing partnership with Al Rabie. Combining Tetra Pak’s global expertise with Al Rabie’s market leadership will elevate the food and beverage industry in Saudi Arabia.”
Bassem Sabra, the CEO of Al Rabie, expressed his enthusiasm for the project, affirming, “This project affirms our commitment to top quality and innovation. Enhancing our production capabilities allows us to meet the evolving needs of our consumers and further contribute to Saudi Arabia’s food security and sustainability goals.”
The collaboration between Tetra Pak and Al Rabie has been ongoing since 1980, and this new project continues their shared commitment to driving innovation within the Saudi food and beverage sector. The undertaking serves to further enhance the operational capabilities of Al Rabie, positioning it strategically within the evolving market landscape in line with national sustainability efforts.
Source: Noah Wire Services



