Percayso and Autofinity partner to deliver real-time market insights within dealership inventory management

Percayso Vehicle Intelligence and Autofinity have announced a strategic partnership to embed real-time valuations and market insights into Autofinity’s ViHUB platform, aiming to streamline dealer operations and boost profitability across the UK.

Percayso Vehicle Intelligence and Autofinity have forged a strategic partnership aimed at streamlining the complexities dealers face in managing vehicle inventory and market data. This collaboration integrates Percayso’s adv...

anced market insights directly into Autofinity’s platforms, notably its flagship vehicle inventory management system, ViHUB, promising to enhance decision-making for dealers across the UK by consolidating critical data within a single interface.

According to the announcement by Percayso, the integration will provide dealers with real-time access to detailed vehicle-specific valuations, comprehensive market demand insights, and full vehicle histories, all from one consolidated source. This move addresses a common challenge in automotive retail where dealers are “data rich but time poor,” often juggling multiple disconnected systems for pricing, stocking, and sales management. Andy Whitehair, CEO of Autofinity, emphasised that the partnership represents a significant step toward creating “a single view of the truth” that alerts dealers to operational priorities and automates updates across connected systems, thereby improving stock turn and profitability.

Percayso’s head of partnerships, Ian Lilley, described Autofinity as an ideal collaborator because of its established platform relied upon by dealer groups to manage inventory data. By embedding Percayso’s real-time valuations and market intelligence into ViHUB’s ecosystem, dealers will seamlessly access “whole-of-market” information without needing to switch between multiple systems. This capability is backed by Percayso’s data prowess, which includes analysis of over one billion vehicle adverts and daily tracking of around 750,000 retail prices, providing highly granular and up-to-date market perspectives.

Autofinity’s ViHUB platform itself is designed to manage every vehicle within a dealer group’s stock, not just used cars. It incorporates new cars, pipeline vehicles, staff and courtesy cars, offering full visibility across all inventory stages. The platform’s automation ensures that any amendments made in ViHUB are propagated to all integrated channels such as manufacturer websites and online marketing sites like Auto Trader and Carwow, thus maintaining data accuracy and consistency across multiple sales touchpoints.

This integration aligns with Autofinity’s broader mission to resolve the fragmentation dealers face due to multiple, often siloed, applications. Autofinity recently introduced Feeds Agent, a product complementing ViHUB that synchronises supplier systems, dealer management systems, and marketing channels to provide one unified overview of every vehicle. Chris Banks, Autofinity’s chief solutions officer, who led the development of Feeds Agent, noted that dealers often suffer from “double keying and information disparity,” particularly around crucial data points like pricing. The partnership with Percayso directly complements these efforts by enriching ViHUB’s data layer with market intelligence, reducing manual inputs, and elevating the quality of stock management decisions.

Further, Autofinity plans ongoing enhancements to the user experience of ViHUB, including the rollout of a new intuitive dashboard tailored specifically to the workflows and information needs of dealership teams. This update, based on extensive consultations with dealer management and frontline staff, will surface key vehicle details such as allocation status, days in stock, and price adjustment history, thereby supporting quicker and better-informed operational choices.

In summary, the collaboration between Percayso and Autofinity aims to revolutionise how vehicle retailers manage and utilise data by embedding dynamic, real-time market insights into a comprehensive inventory management ecosystem. Industry data and dealer feedback indicate that this integration could significantly reduce system inefficiencies, improve pricing accuracy, enhance stock turn, and ultimately boost dealership profitability in a highly competitive market.

Source: Noah Wire Services