Stockholm-listed Betsson Group completes major procurement platform rollout, boosting contract management, compliance, and automation across 24 jurisdictions amid industry-wide digital transformation efforts.
JAGGAER has announced the completion of a procurement digitalisation programme for Betsson Group, the Stockholm-listed sports betting and gaming operator, saying the deployment centralises contracts and brings greater budget traceability across the business.
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Fabio Palusci, Procurement Director at Betsson Group, is quoted in the company material as saying: “In our industry, speed and accuracy are essential. Ensuring strong internal controls and full compliance is a critical part of enabling sustainable growth.” He is also reported to have emphasised improved access to up-to-date data and the role of automation and AI in freeing procurement teams from repetitive tasks: “Artificial intelligence should support human expertise, not replace it.”
JAGGAER framed the engagement as an example of how procurement can move from transactional activity to a value-enabling function. “Working with Betsson Group has been characterized by strong collaboration from the very early stages of the project,” a JAGGAER executive said in the statement.
The Betsson project sits within a wider wave of procurement digitalisation that JAGGAER highlights in other client announcements. Recent implementations cited by the supplier include manufacturers, design houses and healthcare groups that say they have standardised supplier management, reduced manual administration and integrated procurement platforms with ERP systems. One client reported multi‑million euro savings after automating procurement activities and plans further SAP integration and supplier-portal optimisation in the coming years.
Industry practitioners say such programmes can deliver clearer contract governance and audit trails, but their benefits often depend on user adoption, data quality and integration with existing finance systems. The announcement notes Betsson’s intent to continue evolving processes and exploring further automation and AI insights; Palusci’s inclusion in a 2025 Process Orchestration index was also referenced as recognition of the team’s efforts.
The company said the project has increased transparency and compliance while creating a foundation for scaled growth, but did not disclose implementation costs, timelines for further phases or independent verification of the claimed savings and operational improvements.
Source: Noah Wire Services



