Freightos and SEKO Logistics have announced an expanded collaboration to integrate Freightos’ digital freight booking and payment solutions across SEKO’s vast global network. This strategic development marks a significant milestone in SEKO’s ongoing digital transformation, as the company transitions from a primarily regional operation in the United States to a harmonised, standardised international system for air and ground freight quoting and booking.
The partnership leverages Freightos’ leading platforms, 7LFreight and WebCargo, to unify air and ground transportation rate management and booking. SEKO gains access to live airfreight pricing from over 70 airlines, as well as rates from an extensive network of 150 Less-Than-Truckload (LTL) and 3,000 cartage providers. By embedding Freightos’ suite directly into its transportation management system, SEKO aims to enhance quoting speeds, operational efficiency, and accuracy, while reducing data inconsistencies and operational redundancies across its multimodal shipments.
Justin Horwitz, Director of Domestic Product Strategy at SEKO, highlighted the impact of this integration: “By integrating Freightos’ suite into our pricing and booking workflows, we standardise charge logic across regions, leading to faster, more accurate quoting, and better meet customer needs.” This move is expected to empower SEKO’s teams to streamline the transition from quoting to booking on a global scale, improving customer service and responsiveness.
The expansion also reflects Freightos’ broader strategy of beginning with regional successes before extending digital solutions globally to further deepen customer relationships and increase lifetime value. This enhanced partnership integrates advanced digital tools that align with wider industry trends towards increased automation and transparency in freight forwarding and logistics.
SEKO Logistics, which operates in more than 60 countries with over 120 branches, recently also formed a strategic partnership with Air & Ground World Transport to expand cross-border opportunities between Asia and the United States. This demonstrates SEKO’s broader commitment to growing its international footprint and service capabilities through both digital transformation and strategic alliances.
Overall, this expanded collaboration positions SEKO Logistics to better serve a growing and complex global shipping market, utilising Freightos’ leading-edge technology to deliver faster, more accurate, and highly standardised quoting and booking services across air and ground freight domains. Freight forwarders interested in learning more about SEKO’s digital quoting and booking workflow can find additional information on the WebCargo platform.
Source: Noah Wire Services
