Ripple’s AI agent solutions collaborate with UK-based Phleetto to enhance operational efficiency, reduce costs, and improve customer experience in the logistics sector through integrated automation technology.
Ripple, an AI agent workflow automation solution focused on the logistics sector, has announced a strategic collaboration with Phleetto Ltd., a UK-based logistics SaaS platform with Ukrainian origins that specialises in freight transportation solutions for shippers and carriers. This partnership aims to integrate Ripple’s AI automation capabilities into Phleetto’s already advanced logistics management platform, enhancing operational efficiency and customer experience.
According to Adrian Smith, Co-Founder and CEO of Ripple, the collaboration represents an opportunity to combine Ripple’s cutting-edge AI agents with Phleetto’s proven technology solutions to optimise logistics management systems and deliver substantial value to customers. Denys Berg, Chief Technology Officer at Phleetto, emphasised that the partnership aligns with their vision of digital transformation by eliminating manual workflows and maximising data transparency, thereby offering logistics companies tools to streamline operations while adhering to strict compliance standards.
Phleetto, powered by Sovtes technology, has been operational since 2012 and serves a robust network that includes over 10,000 carriers and more than 40 major shippers, processing in excess of 8,000 shipments monthly. The platform is recognised for its strong automation capabilities, which have enabled clients to reduce transportation costs by up to 25% through digitalisation. Ripple’s AI-driven automation solutions, already deployed by logistics firms across the USA, EU, and UK, have demonstrated promising results in improving operational efficiencies by cutting down the time and costs involved in various workflow processes.
The integration of Ripple’s AI automation into Phleetto is expected to address key challenges in logistics such as manual data entry, coordination of shipments, and workflow bottlenecks. Industry experts note that AI agents in logistics autonomously perform tasks like shipment monitoring, fleet coordination, warehouse management, and demand forecasting. These capabilities offer faster delivery times, significant cost savings, improved accuracy, and scalability—essential factors for modern supply chains aiming to be competitive and resilient.
Ripple’s technology also extends beyond logistics operations; it is designed to enhance customer support by automating email management—reading, classifying, and routing support emails with intelligent replies and workflow integration. This focus on reducing manual intervention allows logistics teams and customer support staff to concentrate on more complex and value-added activities, thereby boosting overall efficiency and customer satisfaction.
The partnership finds resonance in a broader trend within logistics and distribution where AI agents are increasingly used to handle repetitive workflows such as order validation, inventory management, supplier coordination, and fulfillment. According to industry analyses, the adoption of AI-driven workflow automation not only improves operational accuracy but also leads to data-driven decision-making and real-time supply chain coordination.
While AI integration presents clear benefits, the logistics sector must also address challenges like system integration complexities, data quality assurance, change management, and cybersecurity risks. Effective collaboration between technology providers like Ripple and logistics platforms such as Phleetto is critical to overcoming these challenges and realising the full potential of AI-enhanced supply chains.
In summary, the collaboration between Ripple and Phleetto exemplifies a significant move toward smarter, AI-driven logistics management. By harnessing intelligent automation, both companies aim to streamline logistics operations, reduce costs, increase transparency, and improve the overall customer experience in an increasingly complex and competitive industry environment.
Source: Noah Wire Services
